One day in March, I was sitting across from Facebook's design director, Kate Aronowitz, at 1 Hacker Way in Menlo Park when she told me, "It takes a lot of work to create the perfect empty vessel."
From The Atlantic
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How Facebook Designs the 'perfect Empty Vessel' For Your Mind
By The Atlantic
May 3, 2013
![[article image]](https://cacm.acm.org/system/assets/0001/1675/5313.atlantic.russ_maschmeyer_facebook.large.jpg?1476779490&1367601366 "Russ Maschmeyer, Facebook")
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