Home → Careers → Apple's New Privacy Technology May Pressure Competitors... → Full Text
By Technology Review
August 5, 2016
![[article image]](https://cacm.acm.org/system/assets/0002/4549/8516.techreview.tim_cook_apple.large.jpg?1476779506&1470409880 "Tim Cook, Apple")
Ten years ago, researchers at Microsoft introduced a breakthrough approach to protecting privacy in the age of big data. Later this year their idea, known as differential privacy, will get its highest profile tryout yet—thanks to Apple.
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