Home → Magazine Archive → August 2000 (Vol. 43, No. 8) → Measuring Success → Abstract

Measuring Success

By Edith Schonberg, Thomas Cofino, Robert Hoch, Mark Podlaseck, Susan L. Spraragen

Communications of the ACM, Vol. 43 No. 8, Pages 53-57

E-business intelligence is a complex, yet vital, element to building a strong customer base.

The full text of this article is premium content


No entries found