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By Slate
September 23, 2011
![[article image]](https://cacm.acm.org/system/assets/0000/6165/92311.slate.mark_zuckerberg_facebook.large.jpg?1476779416&1316807824 "Mark Zuckerberg, Facebook")
Mark Zuckerberg wants you to share. He doesn't much care if you want to share. Sharing, in Zuckerberg's view, has morphed from an affirmative act—that video was hilarious, I think I'll Like it!—to something more like an unconscious state of being. I watched that video, and therefore it will be shared.
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